Shalom Lamm on Building Meaningful Connections: How to Network the Right Way

In today’s hyper-connected world, networking is often treated like a numbers game—how many business cards you can collect, how many LinkedIn connections you can stack, how many events you can attend in a month. But according to entrepreneur Shalom Lamm, this approach misses the mark entirely.

“Real networking isn’t about volume. It’s about value,” says Lamm, who has built an extensive career in real estate, business development, and nonprofit leadership. Through every stage of his journey, Lamm credits strong, authentic relationships as the single most important factor in his long-term success.

In this post, we dive into Shalom Lamm’s approach to effective networking, explore common mistakes, and offer actionable tips to help you build connections that go beyond surface-level exchanges.

Redefining Networking: It’s Not Just Small Talk

The first mistake many people make is equating networking with casual socializing or transactional exchanges.

“Too many people treat networking like speed dating,” says Lamm. “They’re so focused on pitching themselves or getting something in return that they forget the human being in front of them.”

True networking, in Lamm’s view, is about relationship-building—fostering genuine connections based on trust, shared values, and mutual support. It’s a long game, not a quick win.

TIP: Approach every networking opportunity with a mindset of service. Ask yourself, How can I help this person? instead of What can I get from them?

Quality Over Quantity

Shalom Lamm stresses that one meaningful connection is worth more than a hundred forgettable ones. In his early business days, he focused on building relationships with a handful of mentors and collaborators rather than trying to impress everyone in the room.

“I still work with people I met decades ago because those relationships were built on mutual respect—not just mutual interests,” Lamm explains.

Instead of trying to meet as many people as possible, focus on engaging deeply with a few. Follow up, stay in touch, and take a real interest in their journey.

TIP: After meeting someone, send a personalized follow-up message that references your conversation. This shows you were genuinely listening and opens the door for future collaboration.

Show Up Authentically

People can sense when you’re being inauthentic—and nothing kills a connection faster. Shalom Lamm advises entrepreneurs to drop the sales pitch and simply show up as themselves.

“Authenticity isn’t a tactic—it’s a trust builder,” Lamm says. “Don’t try to be impressive. Be real. That’s what people remember.”

Instead of talking only about your successes, be open about your challenges, ask thoughtful questions, and express genuine curiosity.

TIP: When networking, focus less on proving yourself and more on discovering common ground. What do you share in terms of values, passions, or goals?

Give First, Ask Later

One of the cornerstones of Lamm’s networking philosophy is generosity. Before asking for help, advice, or opportunities, he recommends finding ways to give—whether that means making an introduction, offering insight, or simply being a sounding board.

“Some of my strongest connections started when I did something small to help someone else without expecting anything in return,” Lamm recalls. “Over time, that goodwill comes back around—often in unexpected ways.”

TIP: Keep a mental (or digital) list of your contacts’ needs and goals. When you come across a resource, article, or opportunity that fits, send it their way.

Stay Consistent and Follow Through

Building a strong network doesn’t happen overnight. It takes time, consistency, and a commitment to follow through on what you say you’ll do.

Shalom Lamm is known for his reliability, often checking in with colleagues months after their initial meeting, or following up on previous conversations to offer additional support.

“People remember those who show up consistently, not just when they need something,” says Lamm.

TIP: Set a reminder to check in with key contacts every few months. A quick email or message just to say hello can keep the relationship warm.

Final Thoughts: Networking as a Legacy

For Shalom Lamm, networking isn’t about accumulating power or influence—it’s about building a community of mutual respect and collaboration. Over the years, his ability to connect with people in an authentic, meaningful way has not only expanded his businesses but also enriched his life.

“Networking done right isn’t just good for business,” Lamm says. “It’s good for the soul.”

If you’re tired of the superficial networking grind, consider shifting your approach. Show up with authenticity, offer value freely, and focus on building relationships—not just a contact list. The rewards, as Shalom Lamm’s career proves, are both professional and deeply personal.